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StarlightConnect

From first conversation to launch day

A calm, structured approach that keeps you informed and confident at every stage. No surprises, no chaos—just steady progress toward a website you're proud of.

Three phases, one clear path

Every project follows this structure—adapted to your specific needs.

1

Discover

We talk about your business, goals, and what success looks like. I learn who you serve and what your website needs to accomplish.

2

Design & Build

I create the structure, design the look and feel, and build your site. You review and provide feedback at key checkpoints.

3

Launch & Support

We test everything, go live, and I stay available for updates and questions. Your site grows as your business grows.

The full breakdown

Here's exactly what happens at each stage.

Phase 1

Discovery & Strategy

Before any design work begins, we get clear on what you need. This isn't just about colors and fonts—it's about understanding your business, your audience, and what a successful website looks like for you.

  • 30-minute discovery call to discuss your goals
  • Review of your current brand assets and content
  • Site map and page structure planning
  • Clear project scope and timeline
Discovery phase
Phase 2

Design Direction

With strategy locked in, I translate your brand into a visual direction. You'll see how typography, colors, spacing, and layout come together before we build anything.

  • Homepage mockup with your content
  • Typography and color system
  • One round of revisions included
  • Design approval before development
Design phase
Phase 3

Development

I build your site with clean, fast-loading code that works beautifully on every device. You'll get a preview link to review progress and provide feedback.

  • Responsive development (mobile, tablet, desktop)
  • SEO-ready page structure
  • Performance optimization
  • Preview link for your review
Development phase
Phase 4

Launch & Handoff

We test everything thoroughly, connect your domain, and go live. I walk you through the final site and make sure you feel confident about what you have.

  • Cross-browser and device testing
  • Domain and hosting setup
  • Launch checklist completion
  • Post-launch walkthrough
Launch phase
Ongoing

Support & Growth

Your website isn't "done" after launch—it's a living part of your business. I stay available for updates, improvements, and technical questions as you grow.

  • Content updates and small changes
  • New pages as your business evolves
  • Technical support and troubleshooting
  • Strategic recommendations over time
Ongoing support

What to expect from me

A few things I believe make this process work well.

Clear communication

You'll always know what's happening and what's next. No ghosting, no jargon—just straightforward updates and honest timelines.

Realistic timelines

I don't overpromise. We'll set a timeline that works for both of us, and I'll let you know immediately if anything changes.

Flexibility

Business needs change. If your priorities shift mid-project, we'll figure out how to adapt without starting over.

No pressure

I'm not here to upsell you on features you don't need. My goal is a website that works for you—simple as that.

Ready to get started?

Let's talk about your project and see if we're a good fit. No commitment required—just a conversation.

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